3 Reasons People Keep Promotional Products
May 13, 2019
Have you ever received a promotional product from a certain company? What kind of product was it? Did you keep it? If you did, why?
As a company who wants their brand to be known, you need to know the answers to these questions in order to come up with the best promotional items that those who you handed them to will be able to keep it and do the advertising for you. Here's the thing, if you know the reasons why people keep the promotional products given to them, you would know what kind of product you would customize to fit their point.
With the great industry graph below you'll know the top three reasons for this and more!
What else could get one's attention than something that is absolutely fun! These products are those that are out of the ordinary and ones that they can't easily find anywhere. These promotional products go way beyond than the usual personalized pens or custom key chains. These are the things that people never thought they would need until they've got them. It takes creativity to be noticed; fun to be remembered; and both to be kept.
A lot of promotional product advertising usually fail when the people don't utilize them the way they were designed to be used. Probably because it's something that is not relevant to their everyday life. The best promotional items are those that can be used, if not all the time then, most of the time. This can be something that can be easily grabbed and is absolutely functional. Again, make sure that these things are non-conventional because things that are out of the ordinary bring the fun in functional!
Nothing beats the keeping game than something that is absolutely trendy. Things like these grab people's attention; especially those who do not have that kind of product. And when people notice the promotional item, it's automatic that they notice the brand. Trendy promotional products are not only kept but would definitely be envied by many. However, as trends come and go, we guarantee that we are up-to-date with all things new and beautiful to ensure your marketing success.
Want to become more of any of the above with creative marketing ideas? Consider trying our Key Account Program (KAP It!). KAP It! can help you get your monthly, quarterly, and yearly promotional marketing goals on track with preplanning. KAP It! also keeps your message and brand in front of the people you need to be, on budget and on-time. To schedule your hassle-free KAP It! consultation today, contact Alpha Promotions Group at 1-800-633-1434. Click here to read more!